ABM Programs Manager, Strategic Accounts

📋 Description

• Design and execute 1:1 and 1:few ABM programs for strategic accounts
• Coordinate across sales and marketing for cohesive execution
• Plan multi-channel campaigns, including direct mail, personalized landing pages, and digital
• Identify key accounts and stakeholders, translating insights into account-specific plans
• Measure program performance and optimize messaging and channel mix
• Manage budgets and resources for ABM initiatives

🎯 Requirements

• Typically 8+ years in B2B marketing with ABM experience (or 6+ years with a master's)
• Experience building and running 1:1 or 1:few ABM programs
• Ability to measure ABM impact and handle multi-touch attribution
• Experience partnering with sales leadership and account executives
• Familiarity with ABM platforms and account intelligence tools
• Strong ability to analyze complex account and pipeline challenges

🎁 Benefits

• Health coverage, paid parental leave, generous PTO and holidays
• Stock options and 401K with employer matching
• Wellness programs and learning & development resources