ABM Strategist, Client Services

📋 Description

• Build, maintain, and continuously refine target account lists, tiering, and scoring models in 6Sense and Demandbase
• Monitor intent data and account engagement daily; flag movement and surface insights to the Director of ABM
• Support the Director of ABM in developing ABM audits, playbooks, and GTM plans for clients
• Translate account tiers and intent signals into campaign briefs and targeting inputs for Paid Media, Paid Social, Content, and Email/Lifecycle teams
• Coordinate with channel teams to ensure ABM campaigns are executing against the intended tiering and messaging strategy
• Own ABM reporting and dashboards; track pipeline influenced/sourced and movement through funnel stages

🎯 Requirements

• Advanced English proficiency (spoken and written) required
• Hands-on proficiency with 6Sense, Demandbase, or equivalent ABM/intent platform
• 2–4 years in B2B marketing, marketing operations, or ABM (in-house or agency)
• Comfortable with Salesforce, Marketo, or HubSpot
• Working knowledge of intent data, predictive scoring, and account tiering
• Strong analytical skills; able to pull and interpret data without hand-holding

🎁 Benefits

• Prepaid Medicine Plan
• 15 paid vacation days (PTO) per year
• Up to 4 hours per quarter for paid Volunteer Time Off (VTO)
• Fully flex work environment: full-remote, in-office, or hybrid
• One-time 400.000 COP WFH stipend added to first paycheck
• Employee Assistance Program (EAP)