Lead end-to-end GTM activities and localized launches for ICHRA.
Translate plan design and digital features into clear value messaging.
Develop audience-specific value narratives for brokers, employers, and employees.
Coordinate cross-functional launches with Product, Sales Strategy, Creative, and Legal.
Track campaign KPIs and optimize to scale Oscar's B2B motion.

🎯 Requirements

7+ years in product marketing, brand strategy, or B2B growth.
Bachelor's degree or 4 years relevant experience.
3+ years leading GTM campaigns for health insurance, FinTech, or digital health.

🎁 Benefits

Medical, dental, and vision benefits.
11 paid holidays.
Paid sick time.
Paid parental leave.
401(k) plan participation.
Unlimited vacation and annual performance bonuses.

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