B2B Paid Advertising Strategist

📋 Description

• Own execution, performance, and growth of client campaigns within the paid advertising book.
• Lead paid social and paid media across multiple platforms.
• Partner with account leadership to evolve strategy within the broader media mix.
• Own reporting, optimizations, and client communications.

🎯 Requirements

• 2-3 years of digital marketing experience; 1-2 years in an agency setting
• 2-3 years hands-on with 2+ channels (Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat, etc.)
• Experience with campaign development and optimization: bid optimization, keyword research, ad copy
• Proficiency in Google Analytics and Google/Microsoft Office
• Strong understanding of full-funnel marketing
• Strong communication, organization, and client-facing skills

🎁 Benefits

• Base salary + commission opportunities
• Medical, dental, vision with employer contribution
• 401(k) with 4% employer match
• Unlimited PTO from day one
• WFH stipend and hybrid/work-from-home benefits
• Employee Assistance Program (EAP) and holidays