Channel Manager (m/f/d) - Website & Digital Experience, Munich based

📋 Description

• Channel ownership and strategy across three EGYM properties.
• Lifecycle management and content audits; migrate to Sanity.
• Collaborate with Product Marketing, Demand Gen, Brand, Sales Enablement.
• Optimize website conversion with KPIs and testing.
• SEO strategy and growth with keyword targeting and on-page optimization.
• Monthly/quarterly performance reporting to leadership.

🎯 Requirements

• 3–5+ years in website management or digital marketing.
• Hands-on with headless CMS (Sanity, Contentful, or similar).
• Strong SEO, on-page optimization, GA4, and analytics knowledge.
• Experience in conversion-rate optimization and landing pages.
• Project management and multi-stakeholder coordination.
• Fluent English; German a plus; strong communication.

🎁 Benefits

• Hybrid work policy with 2 office days.
• Flexible hours and 30 days vacation.
• Career development and varied, challenging tasks.
• Wellpass access and corporate fitness benefits.
• Employee discount portal and mobility/meal subsidies.