Chief Marketing Officer (Mandarin Speaking)

Added
26 minutes ago
Type
Full time
Salary
Salary not provided

Related skills

growth marketing gtm content strategy performance marketing affiliate marketing

📋 Description

  • Define and execute global brand strategy for a trusted market presence.
  • Build and optimize full-funnel growth across performance marketing, content, and community-driven acquisition to drive AUM.
  • Design partner networks and incentives for IBs and KOLs to enable scalable regional growth.
  • Lead GTM for core products (automated trading, copy-trading) with KPI oversight (CPA, LTV, ROI).
  • Lead and scale a cross-functional marketing team with KPIs aligned to global commercialization.

🎯 Requirements

  • Bachelor’s degree or higher in Marketing, Finance, Media, or related field.
  • 5-10+ years of experience in brand building, user growth, and marketing strategy.
  • Proven leadership in managing cross-functional teams of 10+ people.
  • Deep understanding of financial services or trading, especially IBs, KOLs, and affiliates.
  • Data-driven mindset with a track record optimizing budgets, funnels, and ROI.
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