H&M Group

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H&M Group

Commercial BA (Web & Mktg)

On site

Data

Added

18 days ago

Location

🌍 Worldwide

Type

Full time

Salary

Salary not provided

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Related skills

web analytics sql tableau google analytics power bi

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📋 Description

Analyze customer, web, and sales data for insights
Combine consumer research with web analytics and testing
Provide insights on campaigns, conversion, and ROI
Analyze full funnel performance across web & app
Plan and evaluate A/B and multivariate tests
Generate regular reports for stakeholders

🎯 Requirements

Bachelor’s degree in business, Marketing, Data Science, Statistics, Economics, or related field
Proficiency in Google Analytics, Adobe Analytics, SQL, Tableau, Power BI
Strong knowledge of A/B testing and web tracking
Strong analytical, reporting, and presentation skills
2+ years’ web analytics experience, preferably in eCommerce or fashion retail

🎁 Benefits

Staff discount card
Meal voucher
Transportation allowance
Life insurance
Dental insurance
Health insurance

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