Content Lead

📋 Description

• Lead the storytelling direction for the M-KOPA brand in Nigeria.
• Drive brand positioning across blogs, newsletters, social posts and campaigns.
• Collaborate with content creators, designers, and video talent to bring stories to life.
• Own on-brand copy for social media, campaigns, website, blogs and landing pages.
• Develop content calendars and ensure consistency across channels.
• Stay ahead of local and global creative trends, especially on TikTok, Instagram and YouTube.

🎯 Requirements

• 3+ years in a creative leadership or senior creative role (advertising/agency preferred).
• Strong copywriting with clear voice and tone across platforms.
• Deep understanding of the Nigerian consumer landscape and social media.
• Ability to present concepts to non-creative stakeholders.

🎁 Benefits

• Hybrid role with office work in Nigeria.
• Opportunity to shape brand voice across multiple markets.
• Engagement with a diverse team across UK, Europe and Africa.
• Flexible development and learning opportunities.