Content Marketing Manager

📋 Description

• Lead enterprise content marketing initiatives for Coursera’s markets and buyers.
• Create content assets across formats (data reports, e-books, videos, webpages) aligned to audience
• Collaborate with marketing, sales, product, and creative teams to drive topic alignment.
• Review and edit content to ensure Coursera messaging, voice, and tone consistency.
• Support quarterly editorial calendar planning and content strategy data-informed decisions.

🎯 Requirements

• 5+ years in content marketing, preferably B2B/enterprise, full-funnel campaigns.
• Strong writing with experience across e-books, data reports, videos, webpages.
• Experience using AI-powered tools to scale content production.
• Understanding of SEO/AIO/GEO content creation best practices.
• Ability to manage multiple projects and align stakeholders across marketing, sales, and
• Bachelor’s Degree in English, Communication, Journalism, or related field.

🎁 Benefits

• Competitive, zone-based pay within US Pay Zones; ranges shown in posting.
• Global health and wellness benefits, RSU/equity programs, and perks.