Creative Strategist

📋 Description

• Leads paid social creative strategy for 8-10 clients
• Uses data insights and brand research to design high-performing assets
• Collaborates across internal teams; maintains client communications
• Writes strategic ad copy and messaging; oversees production to delivery
• Audits campaigns, tests, and updates roadmaps to hit KPIs
• Employs AI and Nova tools to optimize creative processes

🎯 Requirements

• Proficiency with Meta Ads Manager and similar platforms (TikTok, YouTube, Pinterest)
• Technically skilled at pulling and using creative performance data
• Understanding of best practices for performance-driven creative
• Ability to write effective ad copy, structure a script, and oversee execution
• Strong communication and collaboration with clients, production, and post
• Ability to yield strong campaign results through strategic top-performing creative