Creative Strategist (DTC E-Commerce)

📋 Description

• Own the creative system behind paid advertising for a fast-growing DTC e-commerce environment.
• Lead customer research, ideation, production, and performance analysis to drive acquisition and
• Develop high-performing concepts, hooks, scripts, copy, and creative briefs with designers and
• Build scalable processes, playbooks, and workflows for testing and optimization.
• Collaborate across teams to ensure alignment with goals and creative quality standards.

🎯 Requirements

• 3+ years in direct-response creative strategy for DTC e-commerce (in-house, agency, or freelance).
• Experience writing or developing ad scripts, VSLs, and copy with measurable results.
• Strong grasp of direct-response frameworks (AIDA, PAS).
• Deep knowledge of Meta Ads and high-volume creative testing.
• Ability to create detailed briefs and manage production workflows.
• Understanding of consumer psychology and buyer motivations.

🎁 Benefits

• Fully remote work from anywhere in the world.
• Flexible arrangement with UK timezone overlap requirements.
• Independent contractor with competitive rate based on experience.
• PTO including UK bank holidays.
• Ownership and creative freedom from concept to results.