Creative Strategist (Paid Social)

📋 Description

• Paid social creative strategy focused on Meta campaigns.
• Ideate high-performing concepts, hooks, and scripts for ads.
• Coordinate with designers, video editors, and UGC creators to bring concepts to life.
• Analyse performance data to guide creative iterations and briefs.
• Develop briefs and roadmaps for testing and optimization.
• Collaborate to maintain consistent messaging across customer journeys.

🎯 Requirements

• 2+ years in direct-response creative strategy for DTC e-commerce (in-house, agency, or freelance).
• Strong hands-on understanding of Meta Ads in high-volume testing environments.
• Proven ability to create detailed creative briefs and manage creatives.
• Data-driven with ability to translate insights into actionable recommendations.
• Strong written and verbal English communication.
• Organized, independent, proactive, and fast-moving with quality outcomes.

🎁 Benefits

• Fully remote with UK/GMT overlap hours
• Contract role with competitive rate based on experience
• PTO including UK bank holidays
• Creative freedom to test concepts and own performance
• Direct collaboration with founders and marketing team
• Opportunity to influence growth of a fast-moving DTC business