CRM BI Analyst

📋 Description

• Analyze gaming economy health and player behavior to identify revenue opportunities
• Partner with CRM teams to design, track, and analyze campaigns, build segmentation to maximize LTV
• Develop Tableau and Looker dashboards and automated reports for real-time insights
• Translate data science models into monetization strategies for leadership
• Validate features via A/B testing and statistical analysis to enable a testing culture
• Forecast gamification impact on engagement and spend, then measure results

🎯 Requirements

• Gaming industry BI/data analysis for monetization, gamification, or CRM analytics
• Support CRM teams with reporting and lifecycle strategies
• Advanced SQL for large-scale data; Tableau/Looker/Power BI visualization
• Knowledge of player behavior, virtual economies, and gamification mechanics
• Strong communication to explain insights to non-technical stakeholders
• Proactive problem-solving for trends and data integrity

🎁 Benefits

• Autonomy to innovate and own critical insights
• Influence strategy in a high-growth environment
• Collaborative, cross-functional teams
• Career growth opportunities