Customer Lifecycle Manager

📋 Description

• Own the full lifecycle across push, SMS, email, and in-app.
• Map and simplify ~15 Braze Canvases for future flows.
• Re-architect logic: move trigger decisions into the data layer.
• Build data-driven segmentation, timing, and monitoring.
• Run CRM and data as one team; ship personalization experiments.

🎯 Requirements

• Experience owning lifecycle/CRM at high-volume consumer platforms.
• Product, UX, or data-analytics mindset for systems design.
• Map complex user flows into scalable, monitorable architecture.
• Data-driven decisions on segmentation, timing, and channel.
• Bonus: Braze, email deliverability/IP-warming know-how.

🎁 Benefits

• Equity for Berlin-based employees.
• Central Berlin Office for collaboration.
• Transport subsidy and meals.
• Language learning and Urban Sports Club.