Demand Generation Lead, Growth

📋 Description

• Own the demand gen strategy to grow awareness and pipeline.
• Lead paid media end-to-end: strategy, budget, campaigns, creative, optimization.
• Develop ABM programs for enterprise accounts with sales/event marketing.
• Own web experience; collaborate on landing pages and ads.
• Lead search strategy across traditional and AI-driven discovery.
• Establish measurement frameworks and KPI-driven decision making.

🎯 Requirements

• 5+ years in growth or demand gen, B2B SaaS preferred.
• Hands-on web marketing, paid media, ABM, and pipeline gen for enterprise.
• Strong creative instincts; can direct marketing creative quality.
• Understand product/engineering audiences and speak their language.
• Strong budgeting, analytics, and data-guided decision making.
• Deep attribution and demand gen measurement knowledge; limited attribution caveats.

🎁 Benefits

• Competitive salary and equity.
• Employee-friendly equity terms, early exercise in US, extended windows.
• Daily meal and coffee stipend; paid coworking space/desk.
• Health coverage; five weeks vacation plus holidays.
• Paid parental leave; four months, with a paid month off every four years.
• Team events, remote-friendly with opportunities for in-person collaboration.