Digital Marketing & E-Commerce Growth Manager

📋 Description

• Develop inbound marketing to generate B2B enquiries, quotes, bulk orders, resellers, and online
• Build campaigns and funnels for industries, segments, products, and purchasing needs.
• Collaborate with sales to track leads, improve quality, and implement lead scoring and nurturing.
• Own SEO, AEO, GEO, and Generative Engine Optimisation strategies and content architecture.
• Optimize product/category pages and landing pages for conversions and visibility.
• Lead paid campaigns across Google Ads, Shopping, Performance Max, remarketing, and social channels.

🎯 Requirements

• Minimum 5 years in digital marketing, e-commerce, inbound marketing, or lead generation.
• Proven track record of online revenue or B2B lead generation.
• Strong SEO, AEO, GEO, content strategy, and search-intent optimisation experience.
• Hands-on with Google Ads, Shopping, remarketing, and paid campaigns.
• Experience with email marketing, CRM, segmentation, and automation.
• Analytical with Google Analytics 4, Search Console, and CRM/sales data expertise.

🎁 Benefits

• Fully remote, work-from-home position.
• Full-time role with ownership over digital growth and e-commerce performance.
• Influence lead generation, online revenue, and customer acquisition.
• Broad ownership across SEO, paid media, e-commerce, email, and analytics.
• Autonomy to test, launch campaigns, and optimise performance.
• Opportunity to work with a diverse B2B customer base and product catalogues.