Director, Digital Marketing

Added
9 minutes ago
Type
Full time
Salary
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Related skills

tableau excel search instagram youtube

📋 Description

  • Strategic ownership of paid digital channels to drive growth within budget.
  • Monitor performance weekly/monthly; adjust to hit KPIs.
  • Collaborate with Creative, Analytics, MarTech, Growth teams.
  • Manage relationships with external client partners.
  • Conduct deep-dive analyses and implement data-led actions.
  • Design tests and recommend new tactics based on results.

Qualifications & Skills

  • 8+ years in direct response marketing; 5+ years in performance campaigns.
  • Expertise with Meta/Instagram, Search, Snapchat, TikTok, YouTube, Display.
  • Autonomous, fast learner, and able to prioritize in a startup.
  • Direct marketing experience; fintech/insurtech preferred.
  • Advanced Excel; BI tools like Tableau for insights.
  • Strategic thinking with hands-on optimization.
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