Director, Marketing Technology & Platform Lead

📋 Description

• Own martech strategy and platform roadmap
• Oversee Salesforce Marketing Cloud/Data Cloud and analytics stack
• Lead omnichannel, personalization, automation, and deliverability
• Govern platform standards, governance, and SOWs with vendors
• Partner with IT/commercial to align data, tech, and analytics
• Lead cross-functional teams and external partners

🎯 Requirements

• Bachelor’s in marketing/business/IS/CS; master’s preferred
• 15+ years in marketing tech or 12+ with a master’s
• 3+ years owning martech stack incl SFMC tools
• Experience in life sciences or pharma marketing
• Strong stakeholder management and communication
• Experience with data platforms and CRM integrations

🎁 Benefits

• Competitive base salary: $200,000–$215,000
• Excellent benefits package
• Opportunity to lead strategic martech initiatives
• Global leadership responsibilities
• AI-enabled, data-driven engagement capabilities
• Carlsbad, CA location with remote option