E-Commerce Marketing Manager (UK DTC Brand)

📋 Description

• Lead multi-channel customer acquisition across Google Ads, Meta, TikTok, and Klaviyo
• Own full funnel from awareness to retention and LTV optimization
• Reduce CAC and increase LTV/CLTV through growth initiatives
• Manage and mentor a distributed digital marketing team
• Lead projects with product, creative, content, and external partners
• Set campaign objectives, deliverables, timelines and KPIs

🎯 Requirements

• Extensive hands-on experience with DTC e-commerce brands
• Strong multi-channel acquisition: paid search, paid social, email
• Proven ability to manage Google Ads, Meta Ads, TikTok, Klaviyo
• Understand ROAS, CAC, LTV/CLTV and profitability
• Analyze marketing data and translate to actions
• Experience leading remote marketing teams

🎁 Benefits

• 100% remote work from anywhere in the world
• Flexible schedule aligned with UK GMT hours
• Autonomy and independence in a contractor role
• Opportunity to lead a distributed team
• Work with a broad modern digital marketing stack
• English application materials required