Field Event Recruitment Coordinator

📋 Description

• Owns attendee recruitment strategy for North American field marketing programs
• Develops recruitment strategies and optimizes event ROI
• Partners with Sales and Marketing leadership to maximize pipeline
• Manage attendance goals, channel mix, and outreach tactics
• Evaluate event performance and adjust investments
• Lead attendee recruitment and follow-up decisions across events

🎯 Requirements

• Experience with marketing automation and outreach tools
• Strong project management and ability to handle multiple events
• Data-driven with ability to track performance and identify risks
• Clear communicator across cross-functional teams
• Ability to analyze metrics and market trends
• Bachelor's degree or equivalent business experience