Field Marketing and ABM Manager

Added
6 days ago
Type
Full time
Salary
Salary not provided

Related skills

content marketing campaigns salesforce marketing automation marketo

📋 Description

  • Owns pulse on sales pipeline needs and delivers ABM-ready leads via campaigns to build and advance
  • Creates and executes strategic marketing plans to drive engagement with new prospects and revenue
  • Collaborates with integrated marketing to use multi-touch, multi-channel nurture, content, events
  • Partner with sales to monitor lead follow-up and develop plans to achieve objectives and pipeline
  • Aligns with sales on ICPs and target accounts, executing ABM to engage opportunities and drive
  • Monitors ABM dashboards for insights to improve approach and shares feedback with teams.

🎯 Requirements

  • Bachelor’s degree required.
  • 4+ years in a similar marketing role for fast-growing B2B tech (ideally software).
  • Deep knowledge of marketing funnel and multi-channel programs (advertising, email, events, direct
  • Experience with marketing tools; marketing automation preferred (e.g., Marketo, Salesforce).
  • Skills: PowerPoint, Word, Excel; familiarity with Marketo and Salesforce.

🎁 Benefits

  • 100% company-paid Medical, Vision, and Dental coverage for you and your family.
  • Four weeks of PTO for all new hires.
  • PTO Embargo to protect your time off from work interruptions.
  • Additional PTO via volunteer hours and Bandwidth challenges.
  • Wellness perks including 90-minute workout lunches and access to a nutritionist.
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