Growth Management- DGM/ GM- Lending EMI

📋 Description

• Lead customer acquisition, activation and usage for Lending EMI business.
• Own GTM strategy, outreach programs, and funnel optimization end-to-end.
• Partner across Product, Risk, Brand, Marketing to align growth with underwriting and portfolio
• Drive stand-alone eligibility checks and in-app/in-store discovery at purchase.
• Define cohort activation metrics and report growth P&L, channel efficiency, and ROI.
• Manage addressable-base sizing, segmentation, and discovery marketing initiatives.

🎯 Requirements

• Bachelors in Business, Engineering, Economics or related; MBA preferred.
• 5–10 years in Growth/Marketing in lending, BNPL, fintech, or consumer internet.
• Data-led acquisition campaigns and experience with analytics, segmentation, and CRM.
• Experience with credit/lending products and underwriting-linked growth constraints.
• Funnel analytics, cohort analysis, and marketing-technology platforms.

🎁 Benefits

• Join Paytm, India’s leading mobile payments and financial services company.
• Collaborative, high-impact work environment in a regulated space.
• Opportunity to shape the future of credit for millions of users.