Design and execute the overarching user acquisition strategy with growth loops.
Lead performance marketing across digital channels; optimize CAC/LTV.
Implement growth hacking experiments for new channels (viral/SEO).
Collaborate with product and engineering to add growth features and reduce friction.
Manage the full growth stack; use data to guide positioning and messaging.

🎯 Requirements

5+ years in growth marketing or user acquisition in fintech/crypto/AI.
Proven leadership of user acquisition, performance marketing, and growth hacking.
Strong analytical skills to translate data into actionable growth tactics.
Proven track record scaling consumer platforms via paid and organic growth.
Deep understanding of crypto market and Web3 user behavior.
Experience managing growth budgets and marketing automation/analytics tools.

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