Head of Marketing

📋 Description

• Develop and execute a unified marketing strategy across B2B and B2C lines.
• Lead brand positioning, customer acquisition, retention, and performance marketing.
• Optimize budgets and channel ROI with analytics and experimentation.
• Oversee SEO, PPC, paid social, email, CRM, content, digital PR, and automation.
• Build lead-generation strategies to strengthen the pipeline.
• Recruit and manage cross-functional marketing teams across regions.

🎯 Requirements

• 5+ years in senior marketing leadership (Head of Marketing, VP, CMO or equivalent).
• Strong iGaming, affiliate or related digital industry experience.
• Deep B2B and B2C marketing knowledge for fast-moving digital businesses.
• Proven ROI optimization, analytics, and budget management.
• Expert in SEO, PPC, CRM, content, social, email, digital PR, growth channels.
• Lead-generation and sales enablement experience.

🎁 Benefits

• Competitive salary with performance bonuses.
• Bonus opportunities including referrals.
• Career growth, professional development opportunities.
• Paid training and courses.
• Supportive colleagues and work-life balance.
• Corporate events and travel opportunities.