Head of Marketing

📋 Description

• Own and lead the marketing strategy and execution end to end, with direct accountability for lead
• Audit existing marketing operations and channels, identify performance gaps, and establish a
• Optimize and scale performance marketing across Google Ads, Microsoft Ads, paid social, SEO
• Map and continuously optimize the end-to-end customer journey across acquisition, conversion, and
• Build a high-performing marketing organization by scaling the internal team and coordinating
• Establish robust analytics, attribution, reporting, and measurement frameworks to provide granular

🎯 Requirements

• 6–10+ years of digital and performance marketing experience, including a proven track record
• Demonstrated responsibility for scaling multi-channel marketing and directly contributing to
• Deep hands-on expertise across integrated channels including SEO, paid media/PPC, web, content, and
• Strong experience managing and connecting multiple acquisition channels into a cohesive
• Advanced analytical capabilities, including hands-on experience with GA4, data modeling
• Ability to move seamlessly between strategic leadership and hands-on execution, from defining

🎁 Benefits

• 100% remote work from Poland, with the flexibility to work from anywhere with the required tools
• Full-time independent contractor arrangement.
• Flexible working schedule focused on outcomes and results rather than fixed working hours.
• High degree of workplace flexibility to accommodate changing personal and professional
• Opportunity to take full ownership of the marketing function and directly influence growth strategy
• Leadership position with significant autonomy in setting priorities, building teams, and scaling