Head of Marketing - US Eye Care Consumer Products

📋 Description

• Lead end-to-end growth strategy for US OTC Eye Care franchise
• Own franchise strategy, brand architecture, and portfolio prioritization
• Drive omnichannel growth across professional, consumer, digital, retail, and eCommerce
• Lead channel strategy, retail activation, and cross-functional execution
• Own launch strategy, commercialization, and post-launch optimization
• Oversee integrated marketing plans and cross-functional alignment

🎯 Requirements

• Bachelor’s degree in marketing, business, or related field; MBA preferred
• 15+ years of progressive leadership in consumer healthcare/OTC/eye care
• Experience leading end-to-end growth, portfolio strategy, and P&L ownership
• Strong omnichannel marketing background (retail, eCommerce, digital)
• Proven collaboration with Sales, Operations, R&D, and Finance
• History leading large matrixed teams and building future leaders

🎁 Benefits

• Comprehensive benefits including paid time off, medical/dental/vision insurance, and 401(k)
• Eligibility to participate in long-term incentive programs
• AbbVie is an equal opportunity employer; Veterans/Disabled affirmative action