Lead KOL/influencer marketing strategy and execution for ecosystem growth and brand.
Source, vet, negotiate, and manage top-tier KOLs and creators to drive campaigns.
Build creator partnership frameworks: calendars, briefs, deliverables, budgets, and tracking.
Collaborate with Brand, Social, Product, BD, and Events to align KOL efforts with launches.
Define and report KPIs for KOL programs (reach, engagement, conversions, ROI) and optimize.
Support community engagement via co-created content, AMAs, livestreams, and events.

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