Hyphen Connect

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KOL Growth Marketing Manager

Added

1 hour ago

Location

🇨🇳 Hangzhou

Type

Full time

Salary

Salary not provided

Related skills

data analytics web3 blockchain

📋 Description

Lead KOL/influencer marketing strategy and execution.
Source, vet, and manage top-tier KOLs and creators.
Build creator partnerships: calendars, briefs, budgets, tracking.
Collaborate with cross-functional teams to align KOL efforts with launches.
Define and report KPIs: reach, engagement, conversions, ROI.
Support community via co-created content, AMAs, livestreams.

🎯 Requirements

3–6 years in KOL/influencer marketing or growth marketing in Web3 or tech.
Proven success scaling KOL campaigns with measurable impact.
Deep understanding of social platforms and creator ecosystems, esp. Web3.
Excellent negotiation, communication, and relationship management.
Data-driven with analytics, campaign measurement, and optimization.
Ability to work across product, marketing, and business functions.

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