Lifecycle & Email Marketing Manager

📋 Description

• Own strategy, execution, and optimization of email-driven customer journeys for demand generation
• Design scalable lifecycle programs guiding prospects through the buyer journey from initial
• Collaborate with marketing, operations, and GTM teams to turn priorities into personalized
• Combine marketing automation expertise with analytics and strong content to improve engagement and
• Hands-on role focused on building programs, testing ideas, and driving continuous improvement.
• Leverage modern tools, data insights, and automation strategies to shape a growing marketing

🎯 Requirements

• 4+ years in B2B email marketing, lifecycle marketing, nurture programs, or related roles.
• Hands-on experience building automated campaigns using Marketo or another major marketing
• Proven track record creating lifecycle journeys, segmentation, personalization, and re-engagement
• Strong understanding of email production, responsive design, QA, testing, deliverability, and list
• Experience analyzing campaign performance and driving improvements based on data insights.
• Excellent writing, editing, project management, and ability to coordinate multiple campaigns and

🎁 Benefits

• Competitive annual base salary range of $80,000 - $100,000.
• Annual bonus opportunity of 10%.
• Comprehensive medical, dental, and vision insurance.
• Flexible Spending Accounts (FSA) options.
• PTO, holidays, and floating holidays.
• 401(k) with company match and immediate vesting.