Manager of Growth Marketing (Lifecycle Lead)

Added
1 hour ago
Type
Full time
Salary
Salary not provided

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๐Ÿ“‹ Description

  • Own lifecycle MarTech stack end-to-end for scalable growth.
  • Integrate CRM with analytics for real-time activation.
  • Enable real-time personalization via APIs and in-app/web messaging.
  • Measure outcomes with conversion tracking and control groups.
  • Manage user preferences at scale to reduce opt-outs.
  • Design scalable, data-driven customer journeys.

๐ŸŽฏ Requirements

  • 4+ years in lifecycle marketing or CRM with strategic experience.
  • Experience integrating CRM with analytics or CDP tools.
  • Proven design of data-driven lifecycle architectures.
  • Strong skills in personalization APIs, in-app messaging, and tracking.
  • Analytical mindset with ability to improve lifecycle KPIs.
  • Understanding of email deliverability and omnichannel tactics.
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