Marketing Data & Systems Analyst

📋 Description

• Analyze and interpret campaign performance data to optimize campaigns.
• Study marketing systems and processes to identify improvements.
• Evaluate new marketing tech tools to enhance performance and workflows.
• Assess costs/benefits of marketing system upgrades.
• Collaborate with Sales, Product Marketing, Field Marketing to align systems with goals.

🎯 Requirements

• 5-10 years of marketing systems/data experience (automation, CRM, analytics).
• Hands-on Marketo and Salesforce expertise (config, segmentation, reporting).
• Experience building dashboards/reports (Excel/Google Sheets/Tableau).
• Experience evaluating marketing tech and workflows.
• Strong stakeholder consultation across Sales, Product Marketing, Field Marketing.
• Project management with multiple deadlines and stakeholders.

🎁 Benefits

• Comprehensive benefits package including health, dental, vision, HSA/FSAs.
• 401(k) with company match, parental leave, PTO, holidays.
• Learning and development benefits, wellbeing programs, employee assistance.