Marketing Strategy Manager - Mandarin speaker

📋 Description

• Own end-to-end APAC marketing strategy for Fever’s experiences.
• Drive demand, visibility, and long-term growth across a broad portfolio.
• Lead multi-channel campaigns across APAC core platforms.
• Collaborate with Strategy, Growth, Creative, and Product teams; partner with China agencies and
• Own budget planning and ROI for Chinese consumer marketing activity.
• Define and refine Fever’s China marketing playbook with data-driven insights.

🎯 Requirements

• 8+ years in digital and growth marketing with China-focused experience.
• Deep knowledge of WeChat, Alipay Mini Programs, Douyin, Xiaohongshu, Tencent Ads, Bilibili, and
• Proven ability to design large-scale, measurable marketing strategies.
• Strong analytical mindset; comfortable with forecasting and P&L impact.
• English native/bilingual; Mandarin strongly preferred for coordination with China teams.
• Excellent executive communication and remote collaboration skills.

🎁 Benefits

• Attractive compensation with room to grow.
• Hybrid/work flexibility; language learning support; Fever events discount.
• Dynamic international team and inclusive culture.