Paid Media Specialist (Meta)

📋 Description

• Own campaigns across Facebook, Instagram, and related Meta platforms
• Conduct audience research and build targeting strategies
• Collaborate with design/content teams for ads
• Monitor performance and identify optimization opportunities
• Manage budgets across campaigns and creatives
• Design and execute A/B tests to improve results

🎯 Requirements

• 2–3+ years managing paid campaigns on Meta platforms
• Strong proficiency with Meta Ads Manager and Meta Business Suite
• Experience with audience segmentation, retargeting, lookalikes, optimization
• Analytical skills to interpret data and drive decisions
• Experience managing budgets for ROI
• Excellent written and verbal communication; collaborate with stakeholders

🎁 Benefits

• Full-time schedule (40 hours/week)
• Permanent work-from-home setup
• Mon–Fri schedule aligned with EST
• Unlimited access to professional courses and internal SOP library
• Opportunities for professional development and career advancement
• Opportunity to deepen expertise in paid media and Meta advertising