Performance Marketing Manager

📋 Description

• Own paid media strategy across Google Ads, Meta Ads, and additional channels.
• Manage external paid media agencies and ensure accountability for results.
• Build a roadmap to bring selected activities in-house.
• Optimize campaigns, targeting, bidding, and creative testing.
• Lead Google Ads (Search, Shopping, Performance Max, YouTube) and product-level optimization.
• Lead Meta advertising strategies (prospecting, retargeting, launches, testing).

🎯 Requirements

• 5–8+ years in paid/performance marketing with ownership of acquisition channels.
• Hands-on experience with Google Ads and Meta Ads campaigns.
• Experience managing external agencies and holding partners accountable.
• Strong analytical/financial mindset focused on revenue, profitability, and efficiency.
• Ability to interpret data, identify opportunities, and make data-driven decisions.
• Experience developing paid media strategies, testing frameworks, and scalable processes.

🎁 Benefits

• Fully remote work environment with flexible schedule.
• Ownership of a key growth function with impact on company performance.
• Opportunity to build a scalable in-house paid media capability.
• Collaborative, international team in the coffee/ecommerce space.
• High-impact role with visibility across commercial and marketing functions.