Performance Marketing Specialist, Mobile

📋 Description

• Build and scale mobile UA campaigns across Google, Meta, ASA, TikTok.
• Drive ROAS-focused optimization for efficient mobile acquisition.
• Own AppsFlyer attribution and data integrity.
• Lead creative briefs and validate ad copy/video scripts.
• Leverage AI tools for copy, optimization, and analysis.
• Self-serve analytics with SQL/Looker/Tableau.

🎯 Requirements

• 5+ years in Performance/Growth Marketing, mobile app UA.
• Expert working knowledge of AppsFlyer.
• Proven ROAS-focused campaign optimization success.
• Experience managing monthly budgets over USD 300k.
• Extensive hands-on experience with Google/Meta/ASA/TikTok.
• Fluency in professional and technical English.

🎁 Benefits

• Full-time salary based on experience with meaningful equity.
• Role based in London office with in-office presence four days a week.
• Work from Anywhere Policy: remote up to 20 days per year.
• ClassPass membership.
• Unlimited vacation policy; flexible work culture.
• Apple equipment.