Product Marketing Lead – Engineering Simulation

📋 Description

• Develop differentiated positioning, messaging, and value propositions for engineering simulation
• Build deep understanding of how engineering software supports mechanical and chemical engineering
• Create technical and commercial content: product briefs, blog articles, technical papers, case
• Lead go-to-market planning and execution for new products, major releases, and strategic
• Develop and execute customer email campaigns to drive product awareness and adoption.
• Partner with demand generation and events teams on webinars, conferences, trade shows, and other

🎯 Requirements

• Bachelor’s degree in Engineering, with Chemical Engineering strongly preferred.
• 5+ years of experience in product marketing or related roles within engineering software
• Strong ability to translate complex engineering concepts into differentiated, customer-focused
• Experience developing product positioning, GTM strategies, marketing content, and sales enablement
• Strong analytical skills including competitive research, market analysis, and customer insight
• Excellent written, visual, and verbal communication for both technical and business audiences.

🎁 Benefits

• Remote work opportunity within the United States.
• Opportunity to work at the intersection of engineering, simulation technology, product marketing
• Significant ownership over positioning, messaging, and GTM initiatives.
• Exposure to technical customers, industry events, channel partners, and leadership.
• Opportunity to contribute to growth of engineering simulation solutions across industries.
• Collaborative environment within a lean, high-output marketing team.