Product Marketing Manager - Innovation - Consumer

📋 Description

• Own product strategy and discovery from early stages to launch.
• Collaborate with Product, Design, Research and Analytics to bring customer and market insight into
• Define segments, value propositions and positioning for new products.
• Lead GTM for innovations from concept through launch and optimization.
• Turn complex capabilities into clear customer benefits to drive adoption.
• Measure adoption and outcomes to drive improvements.

🎯 Requirements

• Experience in B2C product marketing or strategy in a digital consumer business.
• Proven 0→1 product/experience from discovery to launch and iteration.
• Ability to influence roadmap with customer, market and competitive insight.
• Strong go-to-market strategy and positioning experience.
• Deep knowledge of customer research, experimentation and data-driven development.
• Excellent stakeholder management with senior leaders.

🎁 Benefits

• Hybrid working - 40% office based
• Competitive compensation package and discretionary bonus
• Pension, healthcare, Sharesave and more
• 25 days annual leave plus bank holidays and volunteering days
• Inclusive, award-winning culture and Career site opportunities