Product Marketing Manager, PLG

📋 Description

• Design and optimize in-product onboarding flows for contractor users
• Develop in-product messaging and prompts to activate users
• Instrument the contractor funnel; run experiments to improve conversion
• Partner with Product and Engineering to bring growth moments to life
• Develop messaging and positioning for contractor products from research
• Train go-to-market teams on contractor products and features

🎯 Requirements

• 3–5 years experience in product marketing
• Hands-on PLG or in-product growth experience
• Strong data fluency; pull numbers and run experiments
• Excellent written and verbal communication
• Cross-functional collaborator who speaks Product, Sales, CS, and Eng
• Self-motivated and proactive; able to manage multiple projects

🎁 Benefits

• Remote-first, flexible, distributed across North and South America
• Opportunity to influence product roadmap and growth
• Collaborative, ambitious team environment
• Equal opportunity employer