Blend360

501-1,000 employees
111 jobs posted

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Senior / Lead Data Scientist – Media Targeting and Media Mix Optimization

Added

1 day ago

Location

🌍 Asia

Type

Full time

Salary

Salary not provided

Related skills

sql python pandas scikit-learn numpy

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📋 Description

Role focuses on media targeting and MMO optimization
Develop scalable optimization for marketing ROI
Strong Python programming and statistical modeling
Translate analytics into business recommendations
Work with segmentation models and causal studies
Collaborate with marketing and stakeholders

🎯 Requirements

Bachelor’s/Master’s in quantitative field
5+ years in data science/marketing analytics
Python + SQL, Pandas, NumPy, scikit-learn
Experience with segmentation, clustering, MMO, Bayesian models
LLM integration for analytics workflows
Strong communication for stakeholder buy-in

🎁 Benefits

Competitive salary and growth opportunities
Dynamic career development and certifications support
Culture of innovation and idea-sharing
Growth-focused environment with mentorship

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