Senior Manager, Experience Optimization

📋 Description

• Own subscription, registration, and paywall experiences to drive conversions.
• Lead landing page and first-party data capture testing; orchestrate personalized onsite journeys
• Partner with subscriptions, membership, and event marketing to optimize the conversion funnel.

🎯 Requirements

• 6+ years in CRO, growth marketing, or digital experience optimization.
• Proven success with A/B testing and experimentation.
• Experience with subscription or digital media businesses; paywall platforms (Piano preferred).
• Strong analytical skills: funnel analysis, experimentation, and performance measurement.
• Experience with marketing tech platforms (Segment, Braze, Sailthru or similar).
• Excellent cross-functional collaboration and stakeholder management.

🎁 Benefits

• Competitive compensation with remote-friendly salary range.
• 401(k) with employer match; comprehensive health options; HSA contributions.
• Paid family and caregiver leave; generous vacation and holidays; learning stipend.
• WFH stipend; Headspace, OneMedical, and other wellbeing resources.
• Inclusive, open, diverse work culture; strong team environment.