Senior Manager, Marketing Operations

📋 Description

• Develop and implement marketing automation strategies to support growth objectives.
• Oversee setup and management of marketing automation platforms (HubSpot, Salesforce).
• Collaborate with marketing, sales, product to create automated campaigns for key segments.
• Analyze and optimize marketing workflows to improve lead generation and conversions.
• Manage integration of marketing platforms with CRM for data flow and tracking.
• Develop and maintain documentation for marketing processes, SOPs, and guidelines.

🎯 Requirements

• 5+ years in marketing automation/operations, preferably B2B fintech or SaaS.
• Strong analytical skills; ability to interpret data and optimize campaigns.
• Excellent project management; manage multiple projects with tight deadlines.
• Proficiency in CRM integrations; Salesforce experience.
• Technical stack: Salesforce, HubSpot, Marketo, Pardot; certifications a plus.
• BA/BS in Marketing, Business, or related field.

🎁 Benefits

• Hybrid work schedule for most positions.
• Office spaces in Culver City, SF, and Dallas.
• Competitive pay and equity for eligible positions.
• Premium healthcare, dental, and vision insurance.
• 401k with a 4% match and immediate vesting.
• One month work from anywhere policy.