Senior Marketing Analyst focused on measurement and signal engineering for ad platforms
Work with Marketing, Product, Data Engineering, and ad platform reps to improve campaign

🎯 Requirements

3+ years in marketing analytics, digital measurement, ad tech, or tracking
Advanced SQL with window functions, CTEs; experience with large data warehouses
Hands-on Google Tag Manager
Visualization tools experience (Tableau, Looker or similar); Tableau as primary BI tool
Experience partnering with performance marketing stakeholders and communicating to non-technical
Understanding of browser-side and server-side tracking

🎁 Benefits

Nice to have: mobile attribution and tracking skills (SKAdNetwork, MMPs)
Incrementality testing experience (e.g., Meta Lift, Geo-experiments)
Experience with Meta Conversions API or Google Data Manager API
LTV modeling for subscriptions
Experience with Airflow, dbt, or similar data tools

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