Senior Marketing Specialist

📋 Description

• Own email marketing while contributing across lifecycle, product, promotional, and automated
• Build and optimize high-impact member communications across the customer lifecycle.
• Collaborate remotely with sales, operations, product, and other teams across time zones.
• Leverage modern marketing automation and AI-enabled tools to improve campaigns.
• Manage and optimize campaigns to influence engagement, conversion, and retention.
• Apply segmentation, personalization, testing, and performance analysis to drive improvements.

🎯 Requirements

• 5+ years of marketing experience with modern marketing principles and trends.
• Significant hands-on email marketing experience.
• Experience across lifecycle, product, promotional marketing, and marketing automation.
• 2–5 years of experience with Marketo or similar platforms preferred.
• Strong analytical skills to use campaign data for decisions.
• Experience with segmentation, personalization, A/B testing, optimization, and measurement.

🎁 Benefits

• Competitive base salary of $75,000–$100,000 per year, with final compensation based on
• Unlimited paid time off.
• Exclusive employee travel rates.
• Medical, dental, and vision insurance.
• 401(k) retirement savings plan.
• Opportunity to work on high-impact email, lifecycle, product, and promotional initiatives.