Senior Media Planner (Integrated)

📋 Description

• Develop and support integrated, full-funnel media strategies aligned with client objectives
• Analyze cross-channel performance data to guide budget allocation, investment decisions
• Drive planning across Paid Search, Paid Social, and Programmatic channels, including Display
• Develop recommendations covering media mix, audience targeting, creative strategy, KPIs
• Manage paid media budgets throughout planning, pacing, in-flight reallocations, optimization
• Conduct audience research, competitive analysis, market intelligence, and industry research to

🎯 Requirements

• 3–5 years of experience in paid media advertising, media planning, digital strategy, or a related
• Multi-channel expertise across Paid Search, Paid Social, and/or Programmatic platforms such as
• Demonstrated experience developing, optimizing, analyzing, and reporting on paid campaigns
• Strong understanding of full-funnel media strategy, audience planning, media methodologies, and
• Proven ability to manage multiple workstreams, planning deliverables, and stakeholders across
• Experience managing media spend, pacing, reconciliation, and forecasting, ideally for annual client

🎁 Benefits

• Annual salary range of $75,000–$90,000, with actual compensation based on experience, skills
• Remote-first work environment.
• Flexible work schedules.
• Unlimited paid time off.
• Extended winter holiday break.
• 100% paid parental leave.