Senior PPC Specialist

📋 Description

• Own end-to-end Google Ads strategy across Search, Display, Shopping
• Manage Google Local Services Ads budgets, bids, and compliance
• Develop Meta Ads campaigns on Facebook and Instagram
• Structure campaigns and run A/B tests on copy, audiences, and pages
• Monitor budgets, bids, and spend to protect ROAS and lead costs
• Analyze customer journey linking ads to qualified leads and bookings

🎯 Requirements

• 5+ years paid search with PPC ownership
• Experience Google Ads: Search, Display, Shopping
• Direct LG Ads for Local Services or agency clients
• Proven ROAS improvement and lower CPL
• Strong PPC structure, bidding, budgeting, targeting, testing
• Data-driven decisions over clicks/impressions

🎁 Benefits

• Competitive USD salary
• 10 vacation days/year
• US federal holidays included
• Fully remote work environment
• Opportunity to grow home services PPC programs
• Hands-on role with strategic ownership