Senior Product Manager, Advertising & Publisher Monetization

📋 Description

• Own monetization strategy across digital properties.
• Define/prioritize ad product roadmap to boost monetization.
• Collaborate with Ad Ops to optimize placements and formats.
• Partner with eng to implement ads tech and monetization features.
• Work with analytics/marketing/revenue to identify growth opportunities.
• Lead A/B testing for layouts, templates, and optimization.

🎯 Requirements

• 5+ years in product management in digital publishing/advertising.
• Bachelor degree in related field.
• Strong knowledge of programmatic advertising and monetization.
• Experience with Google Ad Manager, header bidding, SSPs/exchanges.
• Proficiency with GA4, Looker, Domo, Optimizely, VWO, or equivalent.
• Understanding of Core Web Vitals, SEO, and site performance.

🎁 Benefits

• Competitive salary aligned with experience.
• Fully remote work opportunity.
• Opportunity to lead monetization strategy across high-traffic platforms.
• Cross-functional collaboration with product, engineering, analytics, marketing, revenue teams.
• Work with modern ad tech, AI-driven optimization, large-scale experimentation.
• Ownership of strategic product initiatives and data-driven decisions.