Senior Product Manager, Advertising & Publisher Monetization

📋 Description

• Own advertising monetization strategy across multiple digital properties
• Define and manage the advertising product roadmap to increase monetization while preserving user
• Collaborate with Ad Operations to optimize placements, layouts, refresh, lazy loading, video
• Partner with engineering to implement advertising tech and monetization capabilities
• Work with analytics, SEO, marketing, and revenue teams to identify growth opportunities
• Monitor KPIs: RPM, eCPM, fill rate, CTR, viewability, revenue per session, Core Web Vitals

🎯 Requirements

• 5+ years in product management/ownership in digital publishing or ad tech
• Bachelor's degree in Business, CS, Marketing, Engineering, or related field
• Strong understanding of programmatic ecosystems and monetization strategies
• Experience with Google Ad Manager, header bidding, SSPs, exchanges, or similar tech
• Proficiency with analytics/experimentation tools: GA4, Domo, Looker, VWO, Optimizely
• Knowledge of ad metrics: RPM, eCPM, fill rate, viewability, latency, CTR, revenue per session

🎁 Benefits

• Competitive salary aligned with experience
• Fully remote work opportunity
• Lead monetization strategy across high-traffic platforms
• Collaborative environment with cross-functional exposure
• Work with modern ad tech, AI-driven optimization, and large-scale experimentation
• Ownership of strategic initiatives and data-driven decision-making