Senior Product Manager, Advertising & Publisher Monetization

📋 Description

• Own the advertising monetization strategy across multiple digital properties.
• Define and manage the product roadmap to increase monetization and UX.
• Collaborate with Ad Operations on placements, layouts, and formats.
• Partner with engineering to implement monetization tech.
• Work with analytics, SEO, marketing, revenue to spot growth.
• Analyze RPM, eCPM, fill rate, CTR, viewability, revenue/session.

🎯 Requirements

• 5+ years in product management in digital publishing/advertising tech.
• Bachelor's degree in Business, CS, Marketing, Eng, or related field.
• Strong programmatic advertising and publisher monetization knowledge.
• Experience with Google Ad Manager, header bidding, SSPs, exchanges.
• Proficiency in GA4, Domo, Looker, VWO, Optimizely, or equivalents.
• Knowledge of RPM, eCPM, fill rate, viewability, latency, CTR, revenue/session.

🎁 Benefits

• Competitive salary aligned with experience.
• Fully remote work opportunity.
• Lead monetization strategy across high-traffic platforms.
• Collaborative environment with product, engineering, analytics, marketing, and revenue teams.
• Work with modern ad tech, AI optimization, large-scale experiments.
• Ownership of strategic initiatives and data-driven decisions.