Senior Product Manager, Advertising & Publisher Monetization

📋 Description

• Define and manage the advertising product roadmap, prioritizing initiatives that increase
• Collaborate with Ad Operations to optimize ad placements, layouts, refresh strategies, lazy
• Partner with engineering teams to implement advertising technologies and support new monetization
• Work closely with analytics, SEO, marketing, and revenue teams to identify growth opportunities and
• Analyze KPIs such as RPM, eCPM, fill rate, CTR, viewability, revenue per session, Core Web Vitals
• Lead A/B testing programs to evaluate advertising layouts, page templates, navigation, and

🎯 Requirements

• 5+ years of product management or product ownership experience within digital publishing
• Bachelor's degree in Business, Computer Science, Marketing, Engineering, or a related field.
• Strong understanding of programmatic advertising ecosystems, publisher monetization strategies, and
• Experience with platforms such as Google Ad Manager, header bidding solutions, SSPs, exchanges, or
• Proficiency with analytics and experimentation platforms such as GA4, Domo, Looker, VWO
• Strong knowledge of advertising performance metrics, including RPM, eCPM, fill rate, viewability

🎁 Benefits

• Competitive salary aligned with experience and qualifications.
• Fully remote work opportunity.
• Opportunity to lead monetization strategy across high-traffic digital platforms with significant
• Collaborative environment with cross-functional exposure to product, engineering, analytics
• Opportunity to work with modern advertising technologies, AI-driven optimization, and large-scale
• Professional growth through ownership of strategic product initiatives and data-driven