Senior Product Marketing Manager

📋 Description

• Own go-to-market strategy for new segments and execute in partnership with the Market Research PMM
• Set commercial targets for each segment with RevOps and Sales; monitor pipeline and revenue
• Run end-to-end GTM model: milestones, KPIs, reporting cadence
• Collaborate with Content, Rev Marketing, Marketing Management for campaigns and assets
• Lead sales/CS enablement with messaging, playbooks, and talk tracks
• Identify partner opportunities and fold into the segment plan

🎯 Requirements

• 8-12+ years in Product Marketing or GTM in high-growth B2B SaaS
• Proven cross-functional GTM launches tied to pipeline and revenue
• Experience growing multiple segments by vertical, type, or geography
• GTM across channels: Google Ads, LinkedIn, Meta, content, social, partnerships, lifecycle
• Strong analytical mindset to measure adoption, pipeline impact, ROI
• Deep collaboration with Product, Demand Gen, Sales, CS, Content

🎁 Benefits

• Health, Dental, Vision insurance 100% for employees
• FSA and HSA spending account
• 20 days vacation, 5 sick days, 11 holidays, 1 floating holiday
• 401(k) with company match
• Disability and life insurance covered
• Paid parental leave (12 weeks primary, 6 weeks secondary)